NEWS - ATLazio Card for tourists who love sport
A card born in cooperation with LIS Lottomatica
11-12-2009 Football matches and the biggest sport events and appointments scheduled in Rome and in the whole region but also wine and food, cultural and religious itineraries: this and lots more is ATLAZIO CARD, the new initiative of the Regional Agency for the Promotion of Tourism in Rome and Lazio. The card is the result of the cooperation between the Agency and LIS – LOTTOMATICA and will be used for the first time in occasion of the Sei nazioni (six nations) rugby tournament scheduled in Rome on the 14th and 27th of February 2010. The card will be an access key for those tourists who want to enjoy during their stay in Rome and Lazio the sport offer as well. ATLAZIO CARD gives the right to buy a services packet including all sport, cultural and music events scheduled (ticket office run by LIS – LOTTOMATICA - www.listicket.it -). Furthermore, the card enables to get reductions in those stores associated with Confesercenti (Quality card) and let services activation for international calls dialing a PIN number. The technology used for ATLAZIO CARD will let tourists be recognized for taking part in events and services but especially acquire new ones or extend the period of time of those already bought in a very simple way. The sport tourist card is available by tour operators that:
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advertise and promote the use of ATLAZIO CARD abroad;
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receive tourists’ request of buying ATLAZIO CARD and propose events to be associated with;
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receive the tourists’ request of buying tickets for single events;
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request the ATLAZIO CARD to LIS LOTTOMATICA;
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send buyers’ data to LIS LOTTOMATICA for getting an ATLAZIO CARD personalized;
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hand out ATLAZIO CARD to tourists upon their arrival in Italy.




